Customers at Whole Foods Market — often mocked for its high price points — will soon see the Amazon effect, with prices on popular items falling on Monday. Amazon’s acquisition of Whole Foods won’t close until Aug. 28, but the online giant has unrolled it price cutting strategy. Amazon Prime – the $99 annual membership program that offers free two-day shipping and access to its video streaming service – will also be incorporated into Whole Foods. Prime members will receive special savings and in-store benefits.
https://www.buzzfeed.com/amberjamieson/amazon-primes-whole-foods?utm_term=.tm3qV3NQo#.rlqx5yG32
